Riding Shotgun by Techrides

Talking DEI with Ebbie Parsons, Managing Director, Yardstick Management

Episode Summary

Riding Shotgun host Edwin Marcial speaks with Dr Ebbie Parsons, Founder and Managing Director of Yardstick Management. Ebbie started Yardstick Management, with a goal of improving the opportunities for underserved minorities in corporate America. Today Yardstick is a leader in management consulting solutions for Diversity, Equity and Inclusion (DEI) as well as Executive Search. Yardstick clients include some of the largest names in business including Facebook, Netflix, Amazon, and LinkedIn. Edwin talks with Ebbie about how his desire to make a difference in the lives of underserved minorities led to founding Yardstick, how corporate culture impacts DEI, and how the killing of George Floyd and the “Great Resignation” have changed the DEI landscape in corporate America.

Episode Notes

Dr Ebbie Parsons is an Atlanta-based entrepreneur and the founder and managing partner of Managing Director of Yardstick Management. Ebbie started Yardstick Management, a management consulting firm with a goal of improving the opportunities for underserved minorities in corporate America. Today Yardstick is a leader in management consulting solutions for Diversity, Equity and Inclusion (DEI) as well as Executive Search. Yardstick clients include some of the largest names in business including Facebook, Netflix, Amazon, and LinkedIn.

Today on Riding Shotgun, Edwin and Ebbie discuss:

• Ebbie’s career path, and how his desire to make a difference in the lives of underserved minorities led to his founding Yardstick
• How corporate culture impacts diversity, equity and inclusion (DEI)
• How the killing of George Floyd and the Great Resignation have changed the DEI landscape in Corporate America
• Advice for minorities seeking to break into corporate leadership positions and corporate boards
• The biggest lessons Ebbie has learned as an entrepreneur 
• The launch of the Yardstick Management Institute

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